Privacy Policy

Information Collection

Silverlake Software LLC ("Silverlake") is the sole owner of the information collected on silverlakesoftware.com. Silverlake collects information from our users at several different points on our Web site.

Registration

In order to use some portions of this website, a user must first complete the registration form and login. During registration a user is required to give contact information (such as name and email address). We use this information to contact the user about products and services on our site for which he or she has expressed interest. Registered users are also called members.

Communications

Any contact information included with a specific request sent to Silverlake will only be used to fulfill such a request. For example, users may contact us with questions about this privacy policy and the return e-mail address will only be used to answer such questions. This does not apply if the user specifically requests promotional information or if the user is replying to a promotional communication sent by Silverlake.

Information Use

Profile

We store information that we collect through cookies, log files, clear gifs, and/or third parties to create a profile of our users. A profile is stored information that we keep on individual users that details their viewing preferences. Consequently, collected information is tied to the users personally identifiable information to provide offers and improve the content of the site for the user. This profile is used to tailor a user’s visit to our Web site, and to direct pertinent marketing promotions to them. We do not share your profile with other third parties.

Cookies

A cookie is a piece of data stored on the user’s computer tied to information about the user. We use temporary cookies and persistent cookies.

Temporary cookies our used on our website to remember a user's identity after login when accessing different pages on the website. This is simply a useful way for us to recognize a user that has logged in. This type of cookie is only stored in the computer's memory and expires once all the windows of a user's web browser are closed. A temporary cookie is required to access member-only areas of our website.

Persistent cookies are used on our website to remember a user's login information for the next time the user visits the website. The choice to use a persistent cookie is optional and can be disabled by leaving the "Remember my login information" box unchecked on the login page.

Log Files

Like most standard Web site servers we use log files. This includes internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, platform type, date/time stamp, and number of clicks to analyze trends, administer the site, track user’s movement in the aggregate, and gather broad demographic information for aggregate use. IP addresses, etc. are linked to personally identifiable information. We use software that uses log files to analyze user movement in the aggregate.

Clear Gifs (Web Beacons/Web Bugs)

We employ a software technology called clear gifs (a.k.a. Web Beacons/Web Bugs), that help us better manage content on our site by informing us what content is effective. Clear gifs are tiny graphics with a unique identifier, similar in function to cookies, and are used to track the online movements of Web users. The main difference between the two is that clear gifs are invisible on the page and are much smaller, about the size of the period at the end of this sentence. Clear gifs are tied to users’ personally identifiable information.

In addition, we use clear gifs in our HTML-based e-mails to let us know which e-mails have been opened by the recipients. This allows us to gauge the effectiveness of certain communications and the effectiveness of our marketing campaigns. Non-members can opt-out of these e-mails by following the instructions in the email.

Communications from the Site

We send all new members a welcoming email to verify your email address and provide a password. Members will occasionally receive information on products, services, special deals, and a newsletter. If you no longer wish to receive such communications you may deactivate your membership by sending an e-mail to customer service. Please include your full name and e-mail address.

Sharing

Legal Disclaimer

Though we make every effort to preserve user privacy, we may need to disclose personal information when required by law wherein we have a good-faith belief that such action is necessary to comply with a current judicial proceeding, a court order or legal process served on our Web site.

Aggregate Information (non-personally identifiable)

We reserve the right to share aggregated demographic information with our partners and advertisers. At this time we have no specific arrangements in place. This is not linked to any personally identifiable information.

These are the instances in which we will share users’ personal information:

Service Providers

We partner with other third parties to provide specific services. When the user signs up for these particular services, we share names, and other contact information that is necessary for the third party to provide these services. These third parties are not allowed to use personally identifiable information except for the purpose of providing these services.

Business Transitions

In the event Silverlake goes through a business transition, such as a merger, being acquired by another company, or selling a portion of its assets, users’ personal information will, in most instances, be part of the assets transferred. If as a result of the business transition, the users’ personally identifiable information will be used in a manner different from that stated at the time of collection they will be given a choice consistent with our notification of changes section.

Links

This Web site contains links to other sites. Please be aware that we, Silverlake Software, LLC, are not responsible for the privacy practices of such other sites. We encourage our users to be aware when they leave our site and to read the privacy statements of each and every Web site that collects personally identifiable information. This privacy statement applies solely to information collected by this Web site.

Correcting/Updating/Deleting/Deactivating Personal Information

If a user’s personally identifiable information changes (such as zip code, phone, email or postal address), or if a user no longer desires our service, we provide a way to correct, update or delete/deactivate users’ personally identifiable information. This can be done by e-mailing customer service.

Notification of Changes

If we decide to change our privacy policy, we will post those changes to this privacy statement and place a notice on the "My Home" member homepage, and other places we deem appropriate so our users are always aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it.

If we are going to use users’ personally identifiable information in a manner different from that stated at the time of collection we will notify users via email. Users will have a choice as to whether or not we use their information in this different manner. However, if users have deleted/deactivated their account, then they will not be contacted, nor will their personal information be used in this new manner.

Contact Information

If users have any questions or suggestions regarding our privacy policy, please contact customer service.